By John Caldwell

By John Caldwell One of my account managers recently had a client TA (Talent Acquisition) person tell them, in effect, “Get f*cked.” Not with those exact characters but with signs and implications enough to leave no doubt. The backdrop: the TA thought a candidate was a no-show for a virtual interview, only to discover later they’d sent the wrong link. That’s not just rude; it’s emblematic of a deeper rot in TA ↔ agency relations . Crass behaviour aside, this highlights a much deeper issue within TA–agency relationships across Australia. When internal recruitment teams treat recruitment agencies like subordinates instead of strategic partners, everyone loses (from candidate experience to business outcomes). Just when “partners” treat you like beggars, trust me, your people notice. And good recruiters don’t stay where they’re disrespected. At RWR Group ( Retailworld , Hospoworld , RWR Health and RWR Construction ), we’ve seen this dynamic play out too often. Here’s what’s going on behind the scenes and why CEOs, HR leaders and TA heads should care. The Cracks in the Relationship: Why It’s Getting Hostile 1. Internal TA teams feel threatened In Australia’s tight labour market, internal recruitment teams are under immense pressure to deliver. Many fear recruitment firms will outshine them, or make their roles redundant. The survival anxiety is real: In a challenging talent market, many organisations have to lean on agencies (more reach, deeper candidate networks, speed, flexibility). But TA folks, especially from the “old guard,” see agencies as encroaching on their turf. They fear being sidelined, made redundant or their value questioned. That insecurity often expresses itself as hostility, defensiveness or gatekeeping. Partnership beats protectionism. Agencies are not a threat; they’re an asset. 2. Agencies simply have advantages in this new world Recruitment agencies like RWR Health invest heavily in tools, databases, AI sourcing and deep candidate networks. Passive candidates, those not actively applying but open to opportunities, are our specialty. We live and breathe recruiting. We invest in databases, tools, AI-enabled sourcing and constant research. Clients often can’t (or won’t) match that. Passive candidates? That’s our bread and butter. TAs under pressure often can’t reach them alone. When speed, scale or niche skills are required, agency recruiters provide the agility internal TA teams can’t always deliver. Yet, some TAs still act as if engaging an agency is an inconvenience, not an advantage. For businesses that want to compete, TA–agency partnerships aren’t optional; they’re essential. (Explore our specialist recruitment agencies network to see how collaboration drives performance.) 3. The Real Problem: Lack of Trust, Respect and Partnership Many TA professionals cling to the outdated belief that agencies should “be grateful” for any work they get. This mindset kills trust. Some internal TA folks cling to old models: “We’re doing you a favour by even engaging an agency.” That embedded mindset poisons relationships. Poor communication, lack of briefing, sudden changes and disrespectful tokenism are daily complaints from recruiters to me. The result: churn. Good recruiters leave. Burnout increases. Morale sinks. Respect isn’t a courtesy in recruitment; it’s infrastructure. Without it, the hiring engine breaks down. 4. It’s not just about money; it’s about respect At RWR Health , we offer our recruiters industry-leading compensation, hybrid work, extended leave and performance incentives. We throw everything at our teams: Above-market base pay Untapped commissions Six weeks’ annual leave (for high achievers) Hybrid working Luxury offices Global trips (private jets, yachts, etc.) But those benefits can’t replace professional dignity. When a TA partner disrespects a recruiter, even indirectly, it affects retention, engagement and productivity. When your own crew hears a TA told one of them to “get f*cked” (in signs), that creates a ripple effect. Recruiter turnover and burnout don’t happen in isolation. They often start with disrespectful client interactions. The Fallout Is Real Attrition and talent drain — top performers won’t stay where they feel disrespected. Broken client relationships — we escalate when needed (e.g. that TA was fired after we escalated to the CEO). We refuse to tolerate abusive behaviour. Talent acquisition disruption — HR/CEOs may think they’re disciplining “rogue recruiters,” but what they do is scare the partners who deliver results. Brand damage — word gets around. Candidates, future clients and agencies talk. “Don’t deal with them. They treat their recruiters like trash.” Operational inefficiency — TA teams are burning energy on adversarial stances instead of strategy. What the Data (and Thought Leaders) Say Recruitment experts across Australia, such as those at ATC Events, agree that the future of recruitment is collaboration . The divide between internal TA and agencies is narrowing in some markets, but the tension remains. Hire Note The future of recruitment is collaboration; agencies and internal TA should be partners, not adversaries. ATC Event+1 Agencies are better equipped to reach passive talent, scale and pivot quickly, especially in specialist roles. talent-aligned.com.au+1 When the TA-agency relationship is left “arms-length” or hostile, you lose maximum value. ATC Event I didn’t find a study that says “X% of TAs tell recruiters to get f*cked” (obviously). But the patterns of disrespect, boundary friction and resource imbalance are broadly documented in industry commentary and painful to those living it. When the relationship turns toxic, organisations lose access to the very networks that power modern talent acquisition. Here’s How To Fix It (Yes, You Can) For agency recruiters (you guys reading): At RWR Health , we offer our recruiters industry-leading compensation, hybrid work, extended leave and performance incentives. We throw everything at our teams:  Set boundaries & escalation protocols — don’t tolerate abuse. Escalate to client leadership when needed. Document everything — miscommunications, broken promises and disrespectful communications have a paper trail. Prioritise client education — share your value, deliver data, showcase wins and make them see you as strategic, not just executional. Culture of respect within your firm — protect your people, publicly support them and zero tolerance for disrespect. Be selective — walk away from clients who refuse to partner civilly. We have enough business not to settle. (Explore our recruitment philosophy for how we maintain high-value, respectful relationships with clients.) For TA leaders and internal recruiters: Recognise your value, not your ego — your role is critical, but agencies are not competitors; they augment capacity. Open communication from the start — brief your agency partners fully. Give them context, history and do’s/don’ts. Respect ownership & accountability — if a mistake happens (e.g. wrong link), own it. Don’t weaponize it against your partner. Share in wins — publicly acknowledge agency contributions. Builds trust and respect. Train your team — internal TA folks need coaching on collaboration, not gatekeeping culture. For CEOs and HR/Chiefs: Set the expectation — your TA must treat partners with respect. Behavior like “get f*cked” (signs or direct) is unacceptable. Monitor TA metrics & feedback — survey your agency partners. See if they feel respected and useful. Don’t let ego kill performance — TA teams may resist collaboration, but that’s short-term teeth-gnashing. Over time, you lose talent. Hold TA accountable — show them that partnership is a KPI, not just filling internal quotas. The Hidden Sales Pitch (Yes, It’s There) In Australia’s competitive talent market, recruitment partnerships are the hidden differentiator. Organisations known for respect and transparency attract stronger recruitment agencies , better candidates and higher-performing teams. We want recruiters who believe in this fight. Whoever joins our team, they don’t just get generous comp packages, travel and perks. They join a culture where we won’t tolerate bullshit from clients. We defend our people. We treat them like professionals. That’s part of our offer, unspoken yet powerful. The RWR Group Stand: Respect Is Non-Negotiable At RWR Group ( Retailworld , Hospoworld , RWR Health and RWR Construction ), we protect our people, and partner only with clients who share our standards. If you’re a recruiter looking for a culture that values respect and performance, explore career opportunities with RWR . And if you’re a TA leader or HR executive: reflect on how your team treats external partners. Your internal tone directly impacts your external brand and your ability to attract talent. To TA folks reading this: if you’re treating recruiters like adversaries, start asking why. Are you fighting insecurity? Ego? Fear of obsolescence? Collaboration always beats conflict, especially when the alternative is missing out on the best talent. Respect isn’t optional. It’s the foundation of effective talent acquisition , sustainable partnerships and thriving recruitment firms . To CEOs & HR leaders: you may trust your TA to defend your brand internally. But that same TA culture can be poisoning your brand externally. Check it.

By John Caldwell Let’s be honest. For too long, the recruitment industry has been running on an outdated operating system. It’s become a transactional numbers game of shuffling résumés, matching keywords and pushing candidates into roles that fit a brief but not a purpose. It’s slow, impersonal and fundamentally misaligned with the speed and soul of modern business. This old model treats people like inventory. It’s the reason why so many companies feel underserved by their recruitment partners and why countless talented individuals feel unseen in their career search. That model is broken. And we’re not here to patch it up. We’re here to build its replacement. From Gatekeepers to Champions The fundamental flaw of the old model is its mindset. It positions recruiters as gatekeepers and guardians of a rigid process designed to filter people out. We believe in a different role entirely. We are Champions of Opportunity . This is more than a tagline. It’s actually a mandate. It means we are curious, fearless and relentless in our pursuit of the perfect connection. It means we don’t just wait for opportunities to appear; we actively create them. We ask the questions others don’t, we see the potential others miss and we understand that a single placement can change the trajectory of a career, a company and an entire industry. The New Model: Tech-Enabled, Human-First As a futurist and an entrepreneur, I believe technology is a powerful catalyst for change. We leverage the latest AI and data analytics to streamline processes and uncover insights that were previously invisible. But we do so with a clear purpose to free up our most valuable asset (our people). Technology can’t build trust over a coffee. It can’t understand the nuances of a company’s culture or the unspoken ambition of a candidate. It can’t forge a genuine connection that transforms a professional relationship into a true partnership. Our new model uses technology to enhance human intuition. It allows our specialists to spend their time on what truly matters: advising, coaching and building the deep, authentic relationships that lead to transformative outcomes. An Ecosystem of Ownership and Expertise Perhaps the most radical departure from the old model is how we are structured. RWR Group is not a top-down monolith. We are a thriving ecosystem of specialist business owners. Our franchise model is a core part of our vision to disrupt the industry. We empower the best recruiters to become leaders in their own right and true owners who are deeply invested in the success of their clients, their candidates and their communities. When you partner with RWR Health, Retailworld, Hospoworld or RWR Construction, you’re partnering with a business owner who has skin in the game, who lives and breathes their specialist sector and whose personal success is inextricably linked to yours. This is the power of "Playing as One" and "Owning It." It creates a level of accountability and passion that the old model simply cannot replicate. This is the Future of Recruitment This new model is about moving: From transactional placements to transformative partnerships . From filling roles to building careers and shaping industries . From a centralised machine to a community of empowered experts . We are building a new standard, one that is personal, bold and relentlessly focused on championing opportunity. The old way of doing things is finished. Are you ready for a recruitment partner that's built for tomorrow, not yesterday? Let's connect. 

By John Caldwell Throughout my career at RWR Group, I’ve seen the same costly mistake repeated time and time again. A business takes its top individual performer, a brilliant operator or a star salesperson, and promotes them into a leadership role. Everyone celebrates the promotion as a success. Six months later, that new leader is struggling, their team’s performance has dipped, and the culture is starting to sour. This isn’t a rare occurrence; it’s an epidemic of what I call ‘accidental managers’. And the data backs up what I've seen on the ground for decades. A recent Chartered Management Institute (CMI) study found that a staggering 82% of managers have received no formal leadership training. Think about that. We’re handing over our most valuable assets, our people and our culture, to leaders who have never been taught how to lead. It's no wonder Gartner found that 60% of new managers fail within their first two years. We are setting them up to fail. It’s a Selection Problem, Not Just a Skills Gap We can’t just blame a lack of training. The real issue starts earlier; it's a fundamental failure in how we select leaders. Too many organisations confuse operational excellence with leadership potential. Managing a P&L or driving sales is a completely different skill set from inspiring a team, driving strategic transformation, or building a high-performance culture. It is blunt: only one in ten people possesses the natural combination of talents to be a great manager. When we promote without a rigorous process for identifying that talent, the ripple effects are enormous: Top talent walks. People leave managers, not companies. I’ve seen entire high-performing teams dismantled by one poor leadership placement. Performance craters. An unsupported manager can’t set clear goals or motivate a team, directly impacting productivity and profitability. Brand value erodes. Your leaders define your company’s culture and reputation, both internally and in the market. Ineffective leadership damages your brand from the inside out. Building a Future-Proof Leadership Pipeline The good news is that this is entirely fixable. It requires a strategic shift in how we approach leadership development, both for external hires and internal promotions. First, hire for potential, not just past performance. When we partner with businesses, we look beyond the resume. We assess for emotional intelligence (EQ), learning agility, and genuine values alignment. Does this person have the humility to learn and the resilience to lead through change? Can they build a culture, not just manage a spreadsheet? Second, onboarding is everything. A leader's success shouldn't be left to chance. The placement is just day one. True success requires a structured development plan from the very beginning, including executive coaching, mentorship, and crystal-clear expectations for the first 90 days and beyond. At RWR Group, this is at the heart of what we do. We don’t just fill a vacancy; we act as strategic partners to help you identify and nurture leaders who are equipped to drive real transformation. Building a robust leadership pipeline isn’t just good practice—it’s the ultimate competitive advantage.

Let’s call it. Most people aren’t productive, they’re just panicking in a suit . They’re chasing their tails in a tornado of meetings, emails, Slack pings, task boards, and "quick calls" that go nowhere. And when you ask them how they’re going? “Oh mate, flat out.” Yeah. Flat out… doing what? Because here’s the thing: being busy is easy . Being effective is rare. Busy people do a lot. Effective people get results. There’s a big difference, and most professionals have lost sight of it. Somewhere along the way, output got replaced with activity. Effort replaced outcomes. Time spent became more important than value delivered. And let’s be honest: a lot of people are buying their own bullshit . They're mistaking motion for progress. Praise themselves for being 'slammed’ when all they're really doing is sweating through chaos they created by saying yes to everything and finishing nothing. This isn’t just a recruitment problem. This is an everywhere problem. Recruiters sending 100 cold reach-outs a day but filling nothing. Managers drowning in back-to-back calls with no strategy behind them. Leaders caught in decks, dashboards and “quick check-ins” that don't move a single KPI. Whole teams doing cartwheels just to look productive. The worst part? Everyone knows it. But no one wants to say it. So let me: If your calendar is full and your scoreboard is empty, you’re not busy. You’re stuck. Busy is a drug. And it’s addictive. It makes you feel needed. Important. In demand. It fills the awkward silence where results should be. But it’s also the perfect cover for lack of clarity, fear of failure, and decision avoidance . You can’t be held accountable if you’re “so busy.” You can’t be questioned if you’re burning the candle at both ends. And we reward it. We praise the hustle. We applaud the exhaustion. We promote the performers who work late… even if they never win. Meanwhile the people who quietly deliver results, they get overlooked, because they’re not seen to be grinding. Insanity. High-performers don’t look busy. They look calm. They say “no” more than they say “yes”. They don’t join every meeting. They don’t reply to emails instantly. They’re not in Slack all day. Because they’re busy thinking , doing , and delivering . They know the only KPI that matters is impact . Not noise. Not motion. Not airtime. If you don’t know what that looks like, chances are you’re surrounded by performers, not producers. So what now? Ask yourself: What did I do today that actually mattered? If I stopped half my tasks, would anyone notice? Am I producing outcomes, or just managing perception? It’s not comfortable. But that’s the point. You don’t fix a culture of noise by adding more updates. You fix it by measuring results, not reputations. You fix it by rewarding effectiveness, not effort. You fix it by cutting the crap and getting clear on what success actually looks like. So, are you actually making a dent? Or just looking busy? I’d love to hear your take. Drop a comment, disagree, tag someone who needs this. Let’s talk about it.

Let’s be honest. When you're running a team, driving results, showing up for clients, and solving problems before most people finish their first coffee, it’s easy to forget the one person you need to lead first: yourself. But the truth is, if you’re running on empty, everyone around you feels it. This is your friendly reminder that taking care of your mental and physical health is responsible leadership. You Can’t Lead Well If You’re Running on Empty There’s a strange badge of honour in pushing through exhaustion, skipping lunch, or catching up on work at midnight. But burnout doesn’t make you a better leader. It makes you reactive, distracted, and less present for your team. You don’t need to hit rock bottom to permit yourself to reset. Taking care of yourself is part of the job. Your Team Feels Your Energy You might not notice it, but your team does. The mood you bring into the office, the way you handle pressure, and how present you are in meetings all reflect how you’re feeling inside. Leaders who are well-rested, mentally clear, and physically energised create environments that are calmer, more productive, and more human. Wellness as a Leadership Strategy Think of your well-being as a core part of your leadership toolkit. Your ability to make good decisions, regulate stress, show up with empathy, and motivate others all hinge on your personal health. Some of the best leaders are the ones with clarity, energy, and emotional stability. That comes from proper rest, good fuel, movement, support, and boundaries. You don’t have to become a wellness influencer overnight, but small shifts compound over time. Nobody Else Can Do This For You You delegate. You lead. You lift others. But here’s the kicker: no one can take care of your well-being for you. Yes, workplaces can and should support wellness. But ultimately, the responsibility sits with you, and that’s empowering because you get to choose what your baseline looks like. Wellbeing Is Part of the Job Description If you’ve been waiting for permission to put your health first, here it is. Because when leaders take proactive care of themselves, everyone benefits. You don’t have to overhaul your life. Just start. Take a breath. Drink some water. Move your body. Call a friend. Go to bed earlier. Then do it again tomorrow.

If you’re working in the health sector, you don’t need statistics to tell you how stretched the system is, you feel it every day. From hospital corridors to aged care homes, and midwives to radiographers, workforce shortages are straining every corner of care. And it’s not slowing down. The Numbers Speak Volumes Nursing : By 2025, Australia is expected to face a shortage of over 85,000 nurses. That’s not just numbers, that’s real pressure in EDs, wards, and community health services. Midwifery : Almost 10,000 midwives are short. Maternity services are under stress. Allied Health : Physiotherapists, OTs, speech pathologists, and radiographers are in critical demand in both public and private sectors. Theatre & Anaesthetics : Surgical delays are increasing because there simply aren’t enough technicians to support the load. Aged Care : With turnover rates hitting 50% in some facilities, continuity of care is becoming harder to guarantee. What’s driving this? An aging workforce, high levels of burnout, and increasingly complex care needs. Over 40% of healthcare workers report stress-related symptoms. That’s not sustainable for anyone. At RWR Health , we don’t just place candidates. We partner with people. We believe recruitment plays a frontline role in supporting the sector, finding the right talent, helping organisations retain them, and offering strategies that care for the carers.  Because the truth is, we’re not just solving staffing problems, we’re helping build a stronger, more resilient healthcare system. If you're in the sector, we want to hear from you. Let’s talk challenges, but more importantly, let’s talk solutions. Call us today!

RWR Health has officially launched in Australia, expanding its trusted recruitment expertise to Sydney, Melbourne, Brisbane, and Perth. Backed by the award-winning RWR Group, the agency brings over 30 years of healthcare experience and specialist recruitment knowledge to the market. With a fresh approach to candidate engagement, talent mapping, career planning, and employer branding, RWR Health addresses a growing market need for smarter, values-led recruitment. The agency blends AI-powered sourcing with deep market intelligence and a unique human approach, ensuring that employers connect with professionals who truly align with their values and culture. “Our launch in Australia represents a pivotal moment,” says John Caldwell, Global CEO of RWR Group. “We’ve built a reputation for specialist recruitment that doesn’t compromise on quality or care. Now, we’re bringing that proven model to healthcare organisations across Australia, where the need for high-impact, values-aligned talent has never been greater.” RWR Health stands apart by combining predictive technology and deep local knowledge with personal connection, delivering not just speed and efficiency, but long-term fit. With 30+ years of healthcare experience and a network of over 600,000 candidates, the team is equipped to fill roles across clinical, non-clinical, and executive functions, often in under 25 days. RWR Group, founded in 2001, is the force behind industry-leading recruitment brands across Australasia, including Retailworld, Hospoworld, RWR Construction, and Executive Search. With 22 offices across the region and an award-winning leadership team, the group continues to set a new standard in industry-specialist recruitment. For employers ready to grow or candidates seeking purpose-driven roles, visit www.rwrhealth.com or connect with the team on LinkedIn.

Discover the personal and strategic approach to recruiting for executive roles in healthcare, focusing on finding leaders who align with your organisation's values and drive long-term success.